Chapter 174
Chapter 174
Sima Jianyun was speechless.
After all, Qin Xuan is the boss, and on these undecided issues, Qin Xuan has always been responsible for making the decision.
Look at it.
Since Qin Xuan had already spoken to this, he would do as he said.
Sima Jianyun didn’t think there would be anything wrong with Qin Xuan’s thoughts.
If anything, it was because he didn’t grasp the essence of his thoughts.
Of course.
This is not Sima Jianyun deliberately advocating rainbow farts.
And that’s the way it is.
But everything that Sima Jianyun couldn’t understand, Qin Xuan could handle it clearly for him.
The point is that Sima Jianyun can really find his own problems and shortcomings after thinking about it according to Qin Xuan’s way of thinking afterwards!
That’s scary, bro!
Sighed.
Sima Jianyun stood up from the sofa and stretched.
“Brothers, here we come to work.”
Hearing these words, Qin Rui and Li Ning stood up as if they had beaten chicken blood.
Their eyes were full of longing, staring straight at Sima Jianyun.
“Let’s go, let’s go and get in touch with big names like Gucci and Chanel.”
“Finally buying these luxury goods?”
Li Ning was stunned, and then an excited “eight seven three” look appeared on his face.
“I’ve long seen Chanel’s outrageous pricing!”
“Hmm!”
Qin Rui didn’t say much, just nodded emphatically, and let out an earth-shaking “um”.
But in the next second, Sima Jianyun waved his hand and said with a smile.
“Although I also want to buy these luxury goods, the task given to us by the boss this time is not to acquire them!”
Not an acquisition?
Qin Rui and Li Ning were a little puzzled.
If not an acquisition, what would it be?
Do you say…
Is it more high-end than acquisition, annexation?
As soon as they thought of this, the two became even more excited!
Well, that’s happier than an acquisition!
“Okay, don’t guess.”
Seeing the expressions of the two, Sima Jianyun immediately understood, shook his head with a smile, and said.
“We’re going to talk to them about business this time.”
“Cooperation, in the words of our boss, is co-branding.”
“Jointly? What does it mean? ”
The two elders look at me, I look at you, they are all in a state of confusion.
“Simply put, it’s working with them and making money together.”
Sima Jianyun explained with a smile.
I have to say that his explanation is quite accurate and in place.
Hearing this, Qin Rui and Li Ning suddenly lost interest.
The two even darkened their eyes.
No, in their eyes, they are clearly saying: boring, I want to see rivers of blood!
After Sima Jianyun saw this scene, he couldn’t help but smile and shake his head.
“Okay, I know what you’re thinking.”
“But not this time. That’s what our boss meant, so you can only bear with it. ”
Sima Jianyun shrugged and said with a smile.
Okay, just for the boss.
The two looked frustrated, followed Sima Jianyun, and went out.
The first person they visited was the head of Chanel.
It is a pity that if they had been a few years earlier, Sima Jianyun and his party would have even been able to meet the original founder of Chanel, Gabriel Chanel.
Unfortunately, she died in 71.
Now responsible for putting the luxury brand Chanel at the helm is Carl Lagerfeld, known as “Lafayette”.
At this time, Karl Lagerfeld had only been in power in Chanel for three or four years, and had not fully established his authoritative image, and was far from his title of “Julius Caesar in fashion”.
However, as Chanel’s artistic director, his outfit is very fixed.
The signature sunglasses, grab fan, and small braid on the back of the head feel very trendy.
When Sima Jianyun and his party met the future fashion industry leader, they began negotiations.
When Karl Lagerfei heard Sima Jianyun’s self-introduction, he was still quite puzzled in his heart.
It is not clear that a businessman with a background in electronic technology has any good contact with himself.
Could it be that he still wants to buy his own luxury brand?
If he really hit this attention, you Ah Hai is really delusional.
Karl Lagerfeld secretly made up his mind in his heart, if the other party dared to say such words, he must splash the ice water in the cup on the other party’s face!
But what he didn’t expect was that after Sima Jianyun sat down, the first thing he said turned out to be.
“Mr. Karl, our boss wants to co-brand with your brand Chanel.”
Joint?
For joint names, Chanel is no stranger.
After all, it was Chanel itself that triggered and produced the act of co-branding.
It’s just that what makes Karl Lagerfeld a little difficult to understand is, what products does their company have, can they cooperate and co-brand with Chanel?
If so, will it invisibly damage Chanel’s image?
These are all things Karl Lagerfeld needs to consider as the brand’s manager and chief trend designer. (Read violent novels, just go to Feilu Fiction Network!) )
But then, what Sima Jianyun said made him completely dispel the idea of considering.
“Maybe you don’t know that the latest product under our company is the Qin Game Generation Game Handheld.”
“And what we want to cooperate with your brand is this popular game handheld.”
“I don’t know, Mr. Karl Lagerfeld, what do you think?”
What do you mean?
Is there anything else to say about this?
You know, Karl Lagerfeld’s sensitivity to fashion is quite sensitive.
When the “Qin Game” generation of game handheld machines appeared on the streets of Paris, Karl Lagerfeld was keenly aware that the design of this little thing was quite beautiful and generous.
And, there’s a magical power to simplify complexity.
After seeing the shape of this game handheld, he once asserted: “This little thing, although it is a game handheld, it really has the potential to become a trendy item!” ”
The result?
A few days after his words, this small game handheld became the favorite of many trendy fashion trendsetters.
Whether it’s attending fashion week or simply going out on the street, they like to hold this game handheld in their hands, just like holding a messenger bag.
The design of this game handheld has a strong Nordic cold wind, but at the same time has a strong industrial imprint.
The mix of these two elements makes its body almost unbearably powerful!
Therefore, Karl Lagerfeld’s answer is not possible except agreement.
“Very good!”
Sima Jianyun nodded and took out a pile of design drawings from his suitcase:
“Mr. Carr, you are one of the most thorough people in the world who understands trends and fashion, so I believe that you can understand these design manuscripts at a glance.”
After that, Sima Jianyun handed all these design manuscripts that Qin Xuan had sent him urgently to Karl Lagerfei.
To be honest, when Lal Lagerfeld saw the first blueprint, he felt that his whole person was sluggish.
Although he has been immersed in the fashion industry for many years, such a whimsical but urgent and feasible idea is definitely rare!
Especially, even he has to say that these designs are simply cool!
Not to mention young people, even middle-aged people have no way to resist this extreme temptation!
“It’s just amazing, it’s too powerful, it’s so talented!”
Karl Lagerfeld shook his head in admiration and couldn’t help but say.
After reading all the design manuscripts, Karl Lagerfeld looked at Sima Jianyun with a serious face.
“Dear Mr. Sima, I think we at Chanel will be very honored by this joint cooperation you mentioned, and hope that in the process of joint cooperation, we can leave you with a satisfactory process worth remembering.”
“Of course, that’s what I thought.”
Sima Jianyun nodded with a smile.
Soon, the joint name matter was put on the agenda, and the two sides signed a joint agreement the next day.
Then Karl Lagerfeld will personally arrange and combine these popular elements according to some of his ideas.
The final design draft flew directly to Xiangjiang at the fastest speed.
After getting the drawings, Qin Xuan immediately started full power and let the factory go all out to produce.
After about a week of touching, the first batch of co-branded “Qin Game” generation of game handhelds quietly appeared in Chanel’s specialty store.
People were pleasantly surprised to find that Chanel had cooperated with the “Qin Game” generation of game handhelds!
Not surprisingly, the BBS forum at that time completely exploded!
People flocked to Chanel to buy this limited co-branded model.
And!
The most surprising thing for players is that the 3.5 “Qin Game” generation game handheld purchased in Chanel will be priced one or two hundred dollars higher than the scalper.
But!
It actually has a cool feature that the regular versions outside don’t have – change the case!
For God’s sake!
These replaceable housings are simply cool!
Either a Star Wars theme, or a handwritten Bible, or a Chanel-themed pattern…
All kinds and variety!
It’s dizzying!
Moreover, Chanel was also very knowledgeable and sold these shells separately.
Of course, the price… That is naturally quite in line with the positioning of Chanel’s old luxury brands.
The price dissuaded some players, but others with deep pockets became more fanatical!
In the case that others are still hard to find, what they have in their hands is not only the “Qin Game” generation of game handhelds!
Moreover, it is still a limited edition co-branded with Chanel!
Even the pattern and color of the shell are different from others!
What else is there to say about this?
Buy it directly!
Needless to say, this joint with Chanel was a success.
However, Louis Vuitton’s side, there is a little bit of a situation….
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